2025 IFA Annual Convention

Team franchising heads to Las Vegas

Position your players, strategize with your team, and get franchise-focused education at the 2025 IFA Annual Convention. Use this multi-day huddle to learn franchise-specific business development ideas, develop strategies for personal growth, and meet people who can coach you from here on out.

Get to know fellow franchisors, build supplier relationships, and learn plays from industry leaders and the International Franchise Association.

CLA’s Brian Baumgart will moderate a lively discussion on recruiting:

February 12 | 9 – 10 a.m.
Starting Off Right — Who and How to Recruit Your First 25 Franchisees

As a CEO/CDO/founder, how do you recruit and select the right franchisees to your brand?

From experienced operator to enthusiastic corporate refugee, who are the right people for you? How many should you be selling, and how many you shouldn't. What is your floor and your max? Brokers can accelerate your progress but leave you with an operational problem.

As brand ambassadors, franchisees are critical to your initial and future success. Learn how selecting the right candidates can help propel your development.